London's Party Starters

One unusually shinny afternoon a couple of years ago while walking out the door of Covent Garden's Size? sneaker store, I turned around to do what I always did before leaving one of my favourite stores in London. That was grabbing some flyers promoting all kinds of stuff from club parties and outdoor gigs to museum exhibitions and new store openings. Afteral one thing this city never lets you down with is things to do and places to be. So as I was riding the tube going through the flyers i had picked up, my eye caught a rather interesting logo design on one of them. It was a very simplistic design of a face with no human traits but just a cap a pair of specs and a gangsta like bandana from the nose down. Where the nose should normally be it read "URBAN NERDS". Catchy name I thought to myself. But what were they all about? It took me about two weeks to find that out,when while walking into Rough Trade at Brick Lane a guy came up to me and gave me another of their flyers. We started talking and he told me all about it. Urban Nerds or The Nerds was a party team that was formed in London in 2007. In order to kick off their plan the crew had "taken over" this place called 93 Feet East to throw parties and events. Gradually things started to roll and the Nerds booked some of the biggest names in dubstep,grime,hip hop and drum n bass creating full blown lineups. Rusko, Goldie, Plastician and Toddla T are just some of the people that have rocked the spot nerd styley. Apart from that they also promoted a number of vocalists like Katy B and Skepta who eventually progressed into national charts as well. They hosted room 3 at Fabric and room 2 at Matter and they also collaborated with the likes of Mixmag, Time Out and the DMC World DJ Championships. About a week later I was lucky enough to witness the experience of an Urban Nerds party. No big time guests were included on this one but it didnt bother me one bit since their resident djs ripped it up big time having the whole place bouncing all over like a pinball. So if you ever find yourself around the Brick Lane area make sure you find out if there is an Urban Nerds event going on around. Trust me its a sure shot